Rover.ai transforms how to mid-sized businesses select and manage health insurance through claims analytics and predictive modeling. I joined as the lead designer to streamline their most complex workflows and establish design consistency across the platform

The platform handled incredibly complex insurance data, operational workflows, and stakeholder needs. Carriers struggled with lengthy RFP processes, and advisors needed clearer ways to compare nuanced plan differences.

Streamlined workflows led to increased carrier participation and quote response rates. The comparison tool became a core differentiator, improving engagement and advisor confidence in plan recommendations.